[caption id="attachment_1259" align="alignleft" width="300" caption="The new box for OS X Lion? Think again, Lion will be digitally distributed only."]
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As far as I know OS X Lion is coming to the world and Canada on July 22, 2011. The new OS is going to be distributed only on Apple's internal App Store and will be at the low $30 price point much like the release of Snow Leopard.
Clearly this low price point has worked well for Apple by encouraging early-adoption while simultaneously discouraging piracy. I think that this is not a sustainable price for consumers though, I was recently reading an insightful article about the economics of todays music industry and what is known as the "Long Tail" and how this comes into play with dance music today.