Fucking juh-peghs. If you’ve ever sat in a meeting while someone confidently mispronounces a file format and watched a designer’s soul leave their body in real time, this one’s for you. It’s one of those clips that lives in the part of the internet where ten seconds of audio becomes a permanent piece of vocabulary among people who shouldn’t have to think about image compression but do anyway. Watch it. You’ll understand. Then you’ll never hear the word the same way again.
1 min read
JPEG
1-min read. About as long as a Coldplay key change takes to ruin a song.
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📼 From the vault
Fifteen Years of Para-Para-Paradise
Sep 2026 —
Fifteen years ago today, Coldplay released “Paradise.” It still sucks. The one where Chris Martin sings “para-para-paradise” on a loop like a GPS stuck recalculating. It...